Feature: Campaigns

Run AI-Powered Campaigns That Actually Convert

Trigger personalised in-app or voice campaigns based on user behavior, CRM segments, or lifecycle events with full A/B testing built in.

Campaign success rate

92.4%

How RevRag Campaigns Work

Not bulk messages. Personalised, triggered, AI-crafted outreach that reaches the right user at the right moment.

Fire campaigns based on user actions app opens, screen visits, inactivity periods, or specific in-app events from your analytics stack.

Sync CRM segments directly into RevRag. Target by loan stage, risk tier, geography, product holding, or any custom attribute.

Run campaigns via in-app messages, push notifications, WhatsApp, or voice choosing the channel most likely to drive conversion for each segment.

Test message variants, delivery times, channels, and agent scripts. Statistical significance tracking built in no external tools required.

Pre-built campaign templates for the most common BFSI outreach scenarios. Customise and launch in minutes.

Re-engage users who abandoned KYC, mandate setup, or payment at a specific step with a personalised return prompt.

Time-based campaigns that fire before policy or subscription renewal with personalised payment links.

Trigger UPI, FD, or insurance cross-sell campaigns for newly activated users who haven't explored key features.

Personalised payment reminders with due date, amount, and one-tap payment link timed to the customer's optimal contact window.

Multi-step onboarding campaigns that guide new users through activation milestones over their first 30 days.

Re-engage dormant customers with personalised reasons to return and an easy entry point into your app or product.

Stop sending generic blasts. Start delivering the right message, to the right user, at the right moment automatically.